经济学院双周论坛第 61 期

【讲座信息】

主讲人：伏啸 复旦大学管理学院

主持人：吴鹏 浙江财经大学经济学院

时间：2024年10月31日（周四）13:00 - 14:30（下午）

地点：线下：经济学院302会议室

讲座主题：

Recommendation System Design for Digital Content Platforms

【Abstract】Digital content platforms implement a variety of recommendation policies to balance the interests of creators and viewers. In this study, we develop a game-theoretic model to examine the determination and impact of recommendation policies within a representative platform. We show that as the creator exerts more effort in content creation, the platform recommends the content to a larger number of viewers. However, the equilibrium level of effort exerted by the creator typically differs from the optimal level of effort for the platform. We identify the conditions under which the creator's effort is either supra-optimal or sub-optimal from the platform’s perspective, and the platform's policy remedies are studied.

[主讲人简介] 伏啸，复旦大学管理学院应用经济学系助理教授。南加州大学经济学博士。研究方向为产业组织理论、竞争政策规制与知识产权保护。研究论文发表于International Journal of Industrial Organization, Review of Industrial Organization, Economics Letters等期刊，主持国家社会科学基金一般项目、上海市人民政府决策咨询研究等课题。